Loja do Mecânico, trailblazer muchikamu chemichina nematurusi muBrazil, ari kufara kuzivisa danho rakakosha murwendo rwavo rwekushandura dhijitari nekuita chitoro chavo chechigumi neshanu vachishandisaElectronic Shelf Label(ESL) mhinduro. Mhinduro inopihwa naEtiquetas.io, mupi weBrazil anopayona weESL, akabatana naZKONG, muvambi wepasi rose weCloud.ESL mhinduro.
Kugamuchirwa kwemhinduro yeESL kunoratidza kusvetuka kukuru mukugadzirisa mashandiro uye kusimudzira zviitiko zvevatengi zveLoja do Mecânico, kambani yakazvipira zvakanyanya mukuvandudza. Nekuitwa kutsva uku, kambani zvakare inofambira mberi mune ramangwana rekutengesa, ichisimudza ruzivo rwekutenga nekuvandudza mashandiro ezvitoro zvayo.
Musi waChikunguru 21, chitoro cheLoja do Mecânico muguta reGuarulhos, dunhu reguta reSão Paulo, rakava iro purojekiti nyowani neEtiquetas.io & Zkong, nekuisirwa zviuru gumi zveESL kubva kuZKONG's Valley series. Iyo tekinoroji yemazuva ano inoshandiswa munzvimbo ino inokura ye700m2, chikamu che 2500m2 yakaoma, chiratidzo chekuwedzera kwemhinduro, iyo inovimbisa kukanganisa kwakakura pakushanda kwekambani.
ZKONG'sValley series ESLsvanozivikanwa nekukombamira kwavo kusina musono, kusanganisa hutete uye kuoma. Vanopa kubatanidzwa kusina musono nemasherufu, vachipa inoshanduka uye inotaridzika inoyevedza chigadzirwa kuratidza. Pasina kukanganiswa kwemalenzi, maESL aya anovimbisa akajeka, 180-dhigirii ekuona angles, achibvumira vatengi kuverenga zviri nyore ruzivo rwechigadzirwa. Zvinokosha, maESL aya akasimbiswa munharaunda neANATEL, iyo National Telecommunications Agency yeBrazil, ichiwedzera kusimbisa kuvimbika kwavo nekugamuchirwa.
Kuitwa kweESLmhinduro inonyanya kukosha panguva iyo mabhizinesi ezvitoro ari kusangana nekukurumidza kushanduka kwedhijitari. Inogonesa Loja do Mecânico kuti igadzire marongero emitengo, senge chaiyo-nguva kuwiriranisa pakati pepamhepo nekunze kwemitengo yekuratidzira, mukana wakakura mune omnichannel retail landscape. Kushandiswa kweESLs kuchaderedzawo nguva uye mutengo unobatanidzwa neshanduko yemutengo wemaoko, kuwedzera kushanda zvakanaka.
Asi zvikomborero zvinowedzera kunze kwekushanda kwekushanda. Nekutsiva echinyakare mapepa ma tag neakasimba, edhijitari mavara, Loja do Mecânico inokwanisa kupa inofambidzana uye inodyidzana yekutenga chiitiko. MaESL anogona kuratidza hupfumi hweruzivo rwechigadzirwa, kuve nechokwadi chekuti vatengi vanoita sarudzo dzine ruzivo. Zvakare, kushandiswa kweESLs kunopindirana nekuzvipira kwekambani kusimudzira, nekudzikisa kuraswa kwemapepa.
Kuiswa kwakabudirira kwemhinduro yeESL paLoja do Mecânico kwakarumbidzwa nemapato ese anobatanidzwa. Pasinei nehukuru hwepurojekiti, kushandiswa kwacho kwaive kwakanaka uye kunogutsa. Icho chiratidzo chekubatana kwakasimba pakati peLoja do Mecânico, Etiquetas, neZKONG, iyo ine vimbiso yekubatana kweramangwana uye hunyanzvi.
Nechirongwa chekushandura ichi, Loja do Mecânico inoramba ichitaridza mweya wayo wekupayona uye kuzvipira kuramba uri pamberi penzvimbo yezvitoro zviri kukurumidza kubuda. Iyo ESL mhinduro ndeyekuwedzera kwakakosha kune yavo yedhijitari arsenal uye yakagadzirirwa kuunza zvakakosha mabhenefiti maererano nekushanda zvakanaka, kuwedzeredzwa kwevatengi zviitiko, uye kusimba.
Nezve Loja do Mecânico
Akazvarwa nekuda kwezvishandiso uye kuzvipira kukunda matambudziko akatarisana nemakanika, Loja do Mecânico anga ari piyona mukutengesa kwepamhepo kwemichina nematurusi muBrazil. Nhasi, kambani inoshandira nyika yese, ichidada nekupa zvigadzirwa zvemhando yepamusoro pamitengo yemakwikwi. Iine omnichannel maitiro, kambani inoshanda zvese online uye kuburikidza nekukura network yezvitoro zvemuviri.
Nguva yekutumira: Sep-06-2023